Construction Industry for the New Generation
Today, millennial account for 50% of the workforce. By 2030, they will comprise of 75% of the workforce in the construction industry. Companies need to prepare, and it will be the smart business leaders who think about how they can attract and leverage the digital native generation to infuse their organizations with fresh ideas and new approaches. Unfortunately, industries such as construction, are more challenged than others in attracting and retaining millennial workers. 1.Demands There’s a good deal of research available about what this generation wants in the workplace but it’s not necessarily what you’d expect. It’s much less to do with perks like stocked fridges and ping pong tables, and more to do about contribution, purpose, and work/life balance. They are also inquisitive, entrepreneurial and progressive. Constant iteration is normal for this generation, making millennials adept at embracing change, rolling a company’s pivot and adapting to new ideas and strategies. ...